Why Most Omnichannel Strategies Fail in MENA | Oliver White & Jad Sfeir | Below The Fold
Update: 2025-06-16
Description
🎯 Topics covered:
- Why omnichannel still hasn’t “clicked” in MENA
- The hidden friction between sales teams and digital teams
- Overbuilding tech vs. fixing culture first
- What most dashboards get wrong about performance
- Is agentic commerce the real future of shopping?
- Why personalization still fails—and why AI might finally fix it
- Building lean, empathetic e-commerce teams that last
- What retail media actually takes to work
💡 If you're in e-commerce, retail, or digital transformation—this is a must-listen masterclass.
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